Description
Leverage Strategic Athletic Partnerships for Engagement and Affinity Building
Capitalizing on the catalyst of athletics while utilizing partnerships to create a stronghold of alumni getting or staying involved with their alma mater can be instrumental in alumni engagement strategy. Harness the opportunity and engage alumni in a meaningful way to ensure that you are building the strongest and most connected alumni to give back to your institution with their time, talent and treasure. Build a fundraising and community pipeline that supports the mission and goals of your institution and fosters true campus affinity.
Our expert presenter guides you through the critical framework needed to build alumni engagement with athletics that is inclusive of programming, organization, fundraising and sustainability. She will share the comprehensive structure needed to leverage partnerships across university stakeholder groups and the various layers of athletics engagement with intentional alumni initiatives.
Take steps to implement institution-wide affinity, identify leading practices for creating alumni membership growth, and improve overall engagement and donation efforts. Involve current students in strategies related to alumni engagement and athletic success to ensure your foundation is solid for future success — even if the wins don’t come.
Topics Covered
Gain crucial, actionable takeaways that will help you:
- Create a comprehensive campus-wide engagement program for students, staff, coaches and volunteers who work with athletics and alumni initiatives on your campus.
- Demonstrate methods to improve your communication and engagement in the various layers of athletics and impact on alumni involvement.
- Assess an alumni membership program’s growth based on athletics success and see how to sustain it if the wins don’t come.
- Involve key constituents in work related to higher education fundraising/annual giving and cultivation through data driven strategies.
- Engage the appropriate stakeholders and community partners in alumni engagement with athletics to ensure institutional-wide implementation of support.
Presenter
Dr. Katie G. Burke serves as the Assistant Vice President of Alumni and Community Engagement for Florida Atlantic University located in Boca Raton, Florida.
Click here for full bio.
Included When You Purchase
- 90-minute online session with carefully selected expert(s)
- Unlimited access to view webinar recording on demand
- Materials for your team (handouts, discussion questions, etc.)
- Certificate of completion for each participant
- Weekly newsletter – What's Working on Campus
Instructions for access are available immediately upon checkout. You may share this On-Demand Training with any staff members from your campus community for unlimited viewing. For information about licensing this webinar for unlimited distribution on your institution’s internal network/server, email info@paper-clip.com.
